Patient Safety
Technology
Challenge
Launched by the Jewish Healthcare Foundation (JHF), an activist and grantmaking foundation, the Patient Technology Challenge will inject patient safety awards into existing local, regional, and national competitions to help increase awareness of the patient safety crisis and produce a documentary to bring attention to this issue.
Role as lead designer was to create a visual identity that is eye-catching and bold to appeal to a younger demographic of innovators. Bright bold colors and a futuristic typeface create a sense of modernity and youth. The variable logo text alludes to the ever-changing nature of the health-care system and need to be creative while problem solving for solutions.
* PROJECT DESIGNED AT WALL-TO-WALL STUDIOS